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Articles in Category: Insights

Keep Safe in the Water This Summer

Keep Safe in the Water This Summer

The summer sun is baking everything in sight. You can watch the heat ripple and you wonder how everything doesn’t melt like one of those clocks in a Salvador Dali painting. Sounds like a great time for a swim. But while you’re imagining that cool water washing over you, it’s also a time to remember some basic swimming safety. 

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Exercising in Hot Weather

Exercising in Hot Weather

Summer already? It was such a short time ago that some of us had two, three, or as much as four feet of snow in our yards. Now that the weather is heating up, make sure you're prepared for the high temperatures.

Start slow. You can't start exercising in the heat without a little preparation. Shorter workouts outdoors are in order, until you've acclimated yourself to the hot weather.

6 Ways to Survive the Summer Business Doldrums

6 Ways to Survive the Summer Business Doldrums

Unless you work in an industry that thrives in the summer (or during a pandemic, *cough* toilet paper *cough*), you’re probably experiencing a bit of a slowdown right about now. So, we’ve come up with six ways to survive the summer business doldrums:

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What's New on Instagram?

What's New on Instagram?

With 1 billion active users, Instagram is a valuable tool for marketing across a variety of industries. As a business owner, it is important to keep up with the big players in social networking in order to stay competitive in your industry—which is why we’ve put together a list of new changes to Instagram that you should know about and use to leverage your business.

The Art of Watermelon Carving

The Art of Watermelon Carving

Do you think of yourself as an artist? When famed abstract artist Jackson Pollock referred to an artist, he meant anyone who is “building things.... some with a brush, some with a shovel, some choose a pen.” If your idea of creativity is building something from a watermelon, Pollock would have certainly approved!

Fruit carving, called Mukimono in Japan, has a long history, perhaps dating as far back as the 7th century AD. Watermelons have traditionally been carved into vessels to hold a candle, much like today's jack o' lanterns, or made into baskets to hold flowers or fruit, but mostly these fruits are carved to add an artistic presentation to the table.

Learning to Write SMART Goals

Learning to Write SMART Goals

Many entrepreneurs lament over the feeling of not accomplishing everything they want to, despite the fact that they’re working hard and putting long hours into their business. When we speak to business owners who feel this way, we recommend that they learn how to write SMART Goals.

SMART Goals help people achieve their objectives by clarifying their ideas, focusing their efforts and using time and resources wisely.

Family Fitness Ideas for Summer

Family Fitness Ideas for Summer

Think going outside to play is just for kids? Think again. It’s warm and sunny and the summer is full of great possibilities. Here are some fitness ideas the whole family can get into:

 

Spend some time at a national park or forest. You can hike, swim, mountain bike— the choices are endless. The family that plays together stays together, so they say. So why not take a family class? Most locations offer tons of classes to choose from, whether it be karate or swimming, skating or boating. NOTE: Before visiting a park, please check the park website to determine its operating status.

Making Yourself and Your Business Easy to Find

Making Yourself and Your Business Easy to Find

Have you ever searched for a company, only to find an incomplete Google listing? It’s extremely frustrating when you are seeking the services of a business, but it’s nearly impossible to track down the contact information for said business.

Don’t be that business.

The first step in becoming a successful entrepreneur is making it easy for customers to find you, and in the 21st century, that’s done online.