API is another one of those TLAs (Three Letter Acronyms) that we have grown to hate and it does not stand for Apple Pie International. It actually stands for Application Program Interface and one pretty good definition is:

Application program interface (API) is a set of routines, protocols, and tools for building software applications. An API specifies how software components should interact.

Ok, so now you’ve got it right? No? The definition made it so much more clear, NOT.

The three-day extravaganza known as Memorial Day Weekend marks the official beginning of summer. If you have the time off, there are endless possibilities for enjoying it, and many of them cost far less than you think.

Fun on a budget? Yes, it’s possible. If you’re still wondering what to do, here are some ideas to help you to kick off the summer season:

“Words are free. It’s how you use them that may cost you.” ~ KushandWizdom

As children, we may have heard another saying about stick and stones and words never hurting us. As we grow older, we quickly learn it isn’t true. We know the power of words, and since they hold such power, we need to choose ours carefully.

For a business leader, this sentiment is even more important. In business speak, we learn to use words concisely because… well, time is money.

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What tasks do you do repeatedly, day after day after day? What tasks fall through the cracks in your lead or sales or followup or work process?

These are the things to automate. You’ll save your sanity by leveraging your time and energy. Automating the routine tasks you do, or forget to do, adds consistency and efficiency to your business.

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If you’ve been in business for any length of time, you and your company have developed some specialized expertise in your chosen business area. Some of it is likely proprietary but much of it you have no problem sharing. Or at least you should have no problem sharing as it can be a great way to get new clients/customers/patients and keep existing ones.

An often overlooked way to share that information is through a membership website. Sure, you need to have some information on the public side of your website, but you can keep the real juicy gems for those who sign-up as members.

The world is full of smart people. Maybe it’s your neighbor across the way who can speak five languages without batting an eye, or your cousin who likes to remind you about her perfect SAT score. Go to the Guinness Book of World Records, and you can read about other geniuses like Stephen Hawking, who solve cosmological puzzles that would melt the minds of lesser beings.

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There’s a coffee lovers secret haven near us in the middle of a local suburban town. This shop is in the middle of an area where Starbucks and Dunkin’ Donut and Keurig abound. How they not only survive but thrive is all about personality. The personality of the location, the shop, the product, and the owners.

This little shop is a coffee roaster business set in a historic mill building next to a pictuesque pond and stream, across the street from a local farmer’s fields and farmstand. It’s charming inside and out. But their competition is fierce.

The terms brand and identity are often used interchangeably which causes confusion when businesses are trying to create relationships with their customers.

Your brand is what people see - colors, logos, tagline, etc. Your identity is who you are, at the heart of your business.

“Earn more than $100 dollars an hour working from home!”

Chances are you’ve seen at least one of these ads in your time, and you may have wondered what exactly it entailed. Working from home is the dream of many a cubicle dweller, not to mention more than a few of their bosses. Who wouldn’t want to say goodbye to rush hour traffic, snowy roads and crowded parking lots? But does the reality really live up to the hype?

I listened to the webinar on making your Joomla site speedy. I knew most of what was presented, but did learn a couple of interesting things. I'll outline them here in case you, like me, have holes in your optimization knowledge.

You know you should work out. Right?

We’ve all read the statistics about how it can make us more productive. You know it can help you be healthier and happier. You also know there’s another deadline coming up, you have a bunch of client meetings, and there isn’t a smidgeon of white space to be found anywhere on your schedule. 

I’ve discovered it’s actually surprisingly easy to add some fitness routines to your day during those ‘stolen moments’ that almost every day has in there somewhere. Here are a half dozen that sound pretty cool to test out:

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