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Articles in Category: Business Strategy

Getting Away From the Office

You’re staring at those same four walls again. The paint is a sort of light brown color with what you think is a just a hint of pink. You wonder for the thousandth time what that color is called. The same tired spider plant is sitting on the same gray filing cabinet where it’s been since what feels like the beginning of time. When the light hits it in the afternoon, you can swear it seems to perk up. You know this because you’ve spent entirely too much time in the office.

How Do You Network?

Even before we’ve gone into business, we’re taught about the importance of networking.  “Who you know is just as important as what you know,” you’ll hear. 

They’re right, too. 

Q1 is Right around the Corner

Grab the bull by the horns.

Put your shoulder to the wheel.

Keep your eyes on the prize.

Whatever cliché you might want to use, the bottom line is that it’ll soon be time to begin a brand new Q1 and you need to be ready to… well, jump in head first. Here are some steps you can take:

Happy Holidays from the Future!

When we think of the holidays, we often find ourselves reminiscing on the past, while the only future we consider is that “there are ‘X’ number of shopping days till Christmas”. But according to many scientists, our Christmases Yet-to-Come promise some amazing new wonders. Let’s look at the predictions that could be coming true in the next ten years:

Weekly Featured Resource - PureChat

Weekly Featured Resource - PureChat

Featured Resource this week - PureChat

The Best-Selling Live Chat Software for Small Business

Live chat and visitor tracking software has never been easier.

Close More Saleswith simple live chat software

  • Provide instant answers on your website and see visitor history.
  • See who’s on your website in real-time and start a conversation.
  • See chat metrics over time and track customer satisfaction.
  • Record every conversation and share them with your team.

 

 

Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Stop perseverating about content

Do you struggle every week or month to generate valuable content for your prospects or customers?

What to write about… how much and how often… how to give without giving away the farm… how to monetize the effort…

In fact, the strategy for writing content is, or should be, closely aligned with how you run your business. It’s not about throwing spaghetti at the wall to see what sticks, or it shouldn’t be.

Before You Create That Content Marketing Plan…

You’ve probably heard the phrase ‘content marketing’ somewhere in your travels. If you haven’t, rest assured you probably will. It’s often cheaper than traditional advertising, more easily accessible to an increasingly mobile audience and provides a more valuable and personal touch.

Content marketing can indeed be a powerful way to take your business to the next level. But to get started, you’ll need a plan that works with your existing business goals. Here are some things to consider before you put that plan together:

Weekly Featured Resource - XtendIn

Featured Resource this week - XtendIn

We LOVE this! XtendIn is a Google Chrome Web Browser Extension that extends ActiveCampaign / Infusionsoft / Xero Web Application Interfaces with a variety of features. (Get a 90-Day Free Trial, then inexpensive subscription - worth every penny!)


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Weekly Featured Resource - Zacaw Website Hosting

Weekly Featured Resource - Zacaw Website Hosting

Featured Resource this week - Zacaw Website Hosting

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Multiple layers of hacker protection including web firewalls and VPN insulate your company’s valuable data and reputation from cybercrime. Look no further for an extremely secure and highly scalable hosting platform that’s backed by our personal support.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Persistence Can Sometimes Be ‘Your Greatest Gift’

Philip Van Doren Stern’s story The Greatest Gift starts simply enough: “The little town straggling up the hill was bright with colored Christmas lights. But George Pratt did not see them.” The holidays were anything but merry for Pratt. As far as he could tell, the town he lived in seemed to have little use for him, and neither did anyone else. Even the army, desperate for men to fill the ranks during World War II, had rejected him.

Weekly Featured Resource - Wicked Reports

Featured Resource this week - Wicked Reports

WARNING: Half Your Marketing Is Wasted.  Do You Know Which Half?  We Do.

We automatically pull data from your ad networks. We then apply over 10,000 lines of database logic to track sales revenue to specific clicks, ads, audiences, campaigns and emails (we’re the only ones who do this!).

We then translate all this data into easy to use marketing reports so you can make data-driven decisions about your business and make more money!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Remembering Pearl Harbor

Hawaii is a beautiful place to visit. It has spectacular beaches, awesome vistas found nowhere else in the world and, of course, some of planet Earth’s most perfect weather. While you’re there, you might choose to stay on the island of Oahu, home to the capital city of Honolulu. A little way west you’ll find the Pearl Harbor National Monument. It’s a serene place these days. You can tour the wreckage of the U.S.S. Arizona or quietly stroll through the grounds. Looking up at the peaceful blue sky and the palm trees gently swaying in the tropical breeze, it’s hard to image this place was once a scene of fiery destruction and death.

Weekly Featured Resource - ScheduleOnce

Featured Resource this week - ScheduleOnce

Make more connections with an integrated scheduling platform

ScheduleOnce is a field-proven solution for powering online scheduling with your customers and prospects.

Solutions for every phase of the customer lifecycle

 

Check out others who we recommend - solid vendors and products that could benefit your business today.