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Articles in Category: Business Strategy

Are You Ready for 2020?

After a long string of holidays, starting with Labor Day and culminating in New Years’ Eve, 2020 is finally here. You might be forgiven for wondering where all the flying cars and outer space colonies got to. The year 2020 won’t turn out like many prognosticators thought, but it’s still a new year with plenty of wonderful possibilities. While you won’t be preparing to buy that flying car any time soon, there are some other preparations you can make for the coming year.

Weekly Featured Resource - InvoiceSync

Featured Resource this week - InvoiceSync

invoice sync

Automatically Sync Infusionsoft Invoices with QuickBooks Online or Xero
No Complex Settings. No PhD in Rocket Science Needed.​ Make manual replication of invoices into your accounting system a thing of the past!


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Weekly Featured Resource - Missinglettr

Featured Resource this week - Missinglettr

Missinglettr

Publishing new blog posts but not getting the attention and traffic you need?

Missinglettr creates strategic, automatic social media campaigns that drive traffic for an entire year. Leaving you to focus on writing your next blog post.

 

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Weekly Featured Resource - Swyft Mobile

Featured Resource this week - Swyft Mobile

SwyftMobile

Swyft Technology provides small and mid-market organizations with a robust suite of inexpensive, cloud-based software solutions. Swyft clients benefit from increased sales and revenues that come from the automated efficiencies and increased user productivity provided by the Swyft CRM solution.

Be sure to tell Swyft we sent you!

 

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Crank Up Your Marketing for the Holiday Season

Ah, the holidays! It’s a great time of year with lots of color and cheer. It’s also a great time to turn your marketing up to 11. There are plenty of good reasons. The marketing is easier since you already have a theme and even a color scheme to work around. People are in the mood to spend money, and they’re more likely to be out and about now than during the cold winter months after the new year begins. There’s joy in the air, and it’s no time to be Ebenezer Scrooge with your marketing.

Thank You, Veterans

Thanksgiving gets a lot of hype in November, and for good reason. It’s a uniquely American Holiday that’s become an indelible part of our culture. Great as it is, Thanksgiving isn’t the only holiday in the month. November the 11th is Veterans Day. For many of us it’s an afterthought, a chance for a three-day weekend, an opportunity to get ahead of the Christmas shopping rush by attending a cool Veterans Day sale. However, without the sacrifice of our veterans there might not even be a Turkey Day to celebrate, or a Christmas list to fill.

What Not to Do When Networking

First impressions are hard. According to research, people will make up their mind positively or negatively about someone within seconds of meeting them. And research shows that once a bad impression is made, it’s hard to shake. You need to dress the part, say the right things and do the right things while avoiding critical networking mistakes. You may only get one shot at it, so you have to make it count.

That’s right. No pressure or anything.

Weekly Featured Resource - JoomFuse

Featured Resource this week -

JoomFuse has changed the rules of membership management. . . forever.

Joomla! + Infusionsoft = JoomFuse! JoomFuse integrates your Joomla! website with your Infusionsoft to content access and membership status, hands-free for you!

Manage infinite levels of paid (or free) membership using JoomFuse to integrate the automation of Infusionsoft with the power of Joomla. You control who gets access to what content... and when. JoomFuse manages access and action triggers for you, driven by Infusionsoft tags. No more duct-taping third-party software programs to try to get what you need to manage your membership (subscription) programs. Now you can sleep at night knowing it's taken care of for you.

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Marketing Automation is Your Holiday Gift to Yourself

In the comedy film Multiplicity, construction supervisor Doug Kinney wishes he could be in two places at once since the demands of his job are interfering with his family life. Thanks to Doctor Leeds, a scientist with a handy cloning machine, Kinney is able to make his wishes a reality. Of course, it wouldn’t be much of a comedy if things went according to plan, and Kinney soon finds himself with a lot more of himself than he bargained for.

Kinney isn’t alone in his desire to be everywhere at once. Running a business often stretches us more than we would like, especially when it comes to our marketing. One great way to keep that from happening is with marketing automation software.

How to Choose the Right CRM for 2020 and Beyond

Your business can get pretty complicated, especially once you start to become successful. Your marketing opportunities will multiply, your customer base will multiply and your sales will multiply. In fact, everything will start to multiply. Each new customer needs his or her own special touch. Each new product requires its own unique brand of knowledge and experience to get it from conception to market. It’s a good problem to have, but it can become increasingly difficult to keep track of it all. That’s where a good CRM software suite like Keap’s Infusionsoft can be a life-saver.

Happy Thanksgiving!

Gotta love Thanksgiving! Where else in the world would cranberry sauce that’s perfectly shaped like the can it came from combine with a deep-fried turkey to complete a holiday tradition? Then there’s family. Some of them you’ve been around all your life, others are flying in from Timbuktu, Walla Walla, Washington and other exotic locales. Like your immediate family, they’re a colorful cast of characters. Add in some great football, some strategic naps between helpings and you have all the makings of a great day.

Weekly Featured Resource - XtendIn

Featured Resource this week - XtendIn

We LOVE this! XtendIn is a Google Chrome Web Browser Extension that extends ActiveCampaign / Infusionsoft / Xero Web Application Interfaces with a variety of features. (Get a 90-Day Free Trial, then inexpensive subscription - worth every penny!)


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Weekly Featured Resource - Secure Website Hosting

Featured Resource this week - Zacaw Website Hosting

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Multiple layers of hacker protection including web firewalls and VPN insulate your company’s valuable data and reputation from cybercrime. Look no further for an extremely secure and highly scalable hosting platform that’s backed by our personal support.


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Weekly Featured Resource - Wicked Reports

Featured Resource this week - Wicked Reports

WARNING: Half Your Marketing Is Wasted.  Do You Know Which Half?  We Do.

We automatically pull data from your ad networks. We then apply over 10,000 lines of database logic to track sales revenue to specific clicks, ads, audiences, campaigns and emails (we’re the only ones who do this!).

We then translate all this data into easy to use marketing reports so you can make data-driven decisions about your business and make more money!


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